After working with Lara O’Connor Hodgson, CEO, NOW Corp, on the September issue of our monthly Newsletter, Neel Majumdar, Principal, Protiva Consulting LLC, finally got to meet Lara in person at the eclectic Midtown offices of NOW Corp.
The serenity of their office location makes it feel like an oasis amid the concrete, glass and steel jungle of Midtown. Neel had a fabulous time talking to Lara who was gracious enough to accommodate his being a bit late as both Google Maps & Waze took him to a location far from the correct address.
The meeting really allowed Neel to understand why Lara can state with such conviction, “Our goal is to make Accounts Receivables a thing of the past”. We encourage all to read Lara’s excellent blog post right here on our site at http://protivaconsulting.com/payments-as-growth-enabler. If you are a services business with annual revenues exceeding $500K and find yourself in a situation that you are taking on more debt to finance your receivables, which constrains your ability to finance the real growth of your business, we strongly encourage you to talk to NOW Corp.
With such brilliant folks like Lara Hodgson, John Hayes and Archie Jones in their senior leadership, it is no wonder that NOW Corp is redefining how companies get paid and has doubled its revenue every year in the last 5 years!
Neel Majumdar, Principal, Protiva Consulting, partnered with Sheila Hall, Principal, Insight Analytique LLC, Bernie Unterreiner, CEO, PSS Sales Coach, and Grant Brim, Managing Attorney, Brim Law Firm, to deliver a Workshop targeted at Small & Medium Business Leaders at the Greater North Fulton Chamber of Commerce.
The Workshop was held on August 28th from 9:00 AM till 12:30 PM. It was preceded by 30 minutes of Networking among the attendees and a continental breakfast.
The Workshop was an unqualified success with all attendees acknowledging and praising the value of the information they learnt in the workshop. Several attendees were seen to be networking during the breaks and talking about opportunities to partner and collaborate among themselves.
The Workshop itself covered 3 distinct areas, each critical to the success of a small and medium business:
The success of the workshop has clearly identified the need in the market for more such workshops in the future.
On July 13th, 2017, Neel Majumdar, Principal, Protiva Consulting and Sheila Hall, Principal, Insight Analytique, were co-facilitators at the workshop on “Digital and Social Media Marketing Strategies” targeted at small and medium business leaders at the 4th Annual Entrepreneurial and Small Business Summit held at the Clyde L. Strickland Center for Entrepreneurship, Discovery High School, in Lawrenceville. A very engaged audience made it even more fun.
Special thanks to the co-facilitator, Sheila Hall of Insight Analytique, who fought through sore throat and cold to co-develop the material and flew in from Virginia to teach the class. Thanks are also due to Neel’s fellow member from the Gwinnett Chamber of Commerce (URL: http://www.gwinnettchamber.org/)– Austin Thompson – of Thompson Management Consulting (URL:http://www.tmconsultingllc.com) for his efforts in organizing this summit which is of such value to the local small business owners in the Greater Atlanta Area.
Neel Majumdar, Principal, Protiva Consulting will be tag-teaming with Sheila Hall of Insight Analytique LLC, to facilitate a workshop on “Digital and Social Media Marketing Strategies” at the 4th Annual Entrepreneurial & Small Business Summit at The Discovery High School in Lawrenceville, GA.
You can pre-register at the conference website at www.b2bconference.net. Hope you all can attend.
“I want to recommend Neel Majumdar of Protiva Consulting in the area of digital marketing/ social media marketing. When I first met Neel, I was impressed by his experience working for the top-tier consulting firms in the area of digital marketing, strategy and analytics. This experience helping some of the major brands in the world was something I considered a unique opportunity as a small business owner. My experience with Neel has exceeded my expectations. He has brought an extremely thorough approach with a commitment to the details and the big picture. He has made it very clear with his actions that he wants my company JumpVine to receive the maximum results. I highly recommend Neel as a rare find – a top quality, competitive-edge resource that small businesses can afford.”
The May 2017 issue of the Protiva Consulting newsletter was published and sent to the inboxes of our newsletter subscribers late afternoon May 18. In this issue, we have our regular contributor, Sheila Scally Hall of Insight Analytique, returning with an article on Three Levels of Marketing Automation, and sharing her thoughts on what level may be right for your business.
We also welcome for the first time as a contributor- Bernie Unterreiner, CEO, PSS Sales Coach, who guides business owners on how to set up a repeatable and measurable sales process. I am sure Bernie will become a regular contributor here as well.
You can access the newsletter at http://bit.ly/2ro56rN or from the Thought Leadership page of the Protiva Consulting website.
You can also subscribe to our monthly newsletter by completing the form that can be accessed from the Thought Leadership page of the Protiva Consulting website.
Happy reading and please, please give us honest feedback on how we are doing.
His presentation received very positive feedback from the audience. Many of the attendees came up to Neel after the talk and congratulated him on the excellent presentation. We appreciate the support of our friends at the Greater North Fulton Chamber!
Excited to start work on a new digital marketing project with JumpVine Inc., an innovative forward thinking company offering complete hiring solutions and workforce optimization services to small and medium businesses with employee numbers between 20 and 300. Had a great kickoff meeting with Brad Wolff – Managing Director- at their Alpharetta office, which is casual, friendly and welcomes dogs (!!). In other words they are focused on results, not pretense. And they have the satisfied clients to show for it. Brad’s passion for bringing value to his clients through their unique Hire2Retain approach shines through. Honored and privileged to be your Digital Marketing Partner – Brad Wolff! Small and medium business owners who are dejected with spending too much time screening candidates, only to be dejected later, I urge you to contact Brad and JumpVine Inc. Their methodology is truly unique and minimizes risk of failure. JumpVine site- http://www.jumpvine.net
Protiva Consulting recently completed the redesign of the erstwhile website for The Nomad Travel Group owned by entrepreneur Antonio Little-El. Antonio was less than satisfied with his previous website which was visually cluttered and navigationally confusing – not to say anything about on-page SEO – which was completely lacking. In less than 3 weeks, the Protiva team showcased different design mock-ups with the client, selected one of them based on client feedback, and quickly executed the site to the satisfaction of the client. The team also implemented On-page SEO using keywords research and analysis. Last but not the least, Protiva’s fees were less than half that of the nearest competitor’s! This is what the happy client had to say after the work was completed.
Go Protiva Team!
Dear Friends, the April newsletter – “The Proti-View” – was emailed to our subscribers a few days back. This issue sports a revised design with the newsletter carrying only summary versions of the articles.
In this issue, ace video marketing expert Trenton TC Carson talks about how to cut through the hype and tap into the huge potential of video in marketing, in his article “Video Marketing – Cutting Through The Hype”.
In the second article, “When Automation Becomes Creepy”, veteran marketer Sheila Hall advises business owners not to let “automation” replace marketing best practices.
You can find the April newsletter in the thought leadership page of this website at http://protivaconsulting.com/thought_leadership.
To start getting such nuggets of guidance every month direct into your inbox, sign up for the newsletter at http://protivaconsulting.com/thought_leadership.
The March 2017 Issue of the Monthly Newsletter from Protiva Consulting is out and can be accessed at http://eepurl.com/cG-4jz. Our March issue carries articles from Sheila Hall on 3 key guidelines for interpreting your marketing data, and an article by Jay Heisler on the importance of being both high-touch and high-tech at the contact centers. Do read and sign up to receive the monthly newsletters in your email inbox by completing the Registration Form on the Thought Leadership page on our website.
The February 2017 issue of our newsletter has been published –
The January 2017 issue of our email newsletter is out. In this issue I cover nuts & bolts of developing a marketing strategy, Jay Heisler identifies key considerations for effective messaging, and Sheila Hall of Insight Analytique talks about leveraging marketing analytics through better usage of data.
You can download this issue by visiting our LinkedIn company page at http://www.linkedin.com/company/protivaconsulting. You can also read it on our website at http://protivaconsulting.com/thoug…/january-2017-newsletter/.
To subscribe to the newsletter and start receiving it every month in your mailbox, please go to our website at www.protivaconsulting.com and complete the Contact Us form.